YouMobile successfully deploys its own multi-brand platform to address new business opportunities in the ethnic market
- YouMobile has trusted JSC Ingenium’s technology and experience to deploy its new multi-brand and multi-tenant platform, offering white label service to new low-cost super niche projects.
The Asian MNO, headquartered in Spain, is deploying its new platform of mobile services and launching its wholesale supply with the aim of covering the demand from new initiatives, through differentiated business models and offering value to very specific population sectors, with tailored offers and strongly individual attention. The new platform adds fiber services to provide YouMobile with convergent services.
As part of the framework cooperation agreement, YouMobile has also entrusted JSC Ingenium with managing the services of the new platforms, receiving integral support and operations services, which will let it focus on end customer service with the highest quality standards.
At the beginning of 2020, YouMobile selected JSC Ingenium as a technological provider to renew its business and price system, with the aim of guaranteeing mobile service to its customer base, and extending its company’s offering by adding fiber service access to homes. In February, the migration of all prepaid and contract subscribers to its new convergent business system was carried out successfully, with no impact on the service. At present it has more than 200 products and price plans on offer.
YouMobile is composed of a number of investors with wide experience in terms of successful product and service development, both in the telecommunications industry and in other entrepreneurial projects in the service sector. It intends to become the most competitive MVNO on the market, meeting all its customers’ needs and offering an excellent quality of service. The company’s headquarters are located in Madrid, Spain, from which it manages and assists its customers, ensuring quality services at a low price.